Gaston County Communications Director Adam Gaub was named the new president of the North Carolina City & County Communicators (NC3C) organization on April 14, taking over from Kaisha Brown of Salisbury. The announcement was made during NC3C’s annual conference in Beaufort, North Carolina.
The appointment highlights Gaub’s ongoing involvement with NC3C since joining its board in 2021 as Marketing & Membership Chair. He has also served as Secretary, Vice President, and President-Elect before being selected as the organization’s twelfth president at this year’s meeting.
Gaston County received additional recognition at the conference, earning a third-place award in the large population division for Social Media – Single Post. The award acknowledged a memorial video created for fallen paramedic Mary Jolly. This marks Gaston County’s sixth consecutive year receiving an Excellence in Communications award from NC3C after not having won any prior to 2021. The awards were judged by peers from the Minnesota Association of Government Communicators and announced on April 9. According to information provided by NC3C, this year saw a record-setting 266 entries and participation from a record number of jurisdictions.
In addition to communications achievements, recent educational data shows that among Gaston County school districts during the 2022-23 school year, only about one-fifth of students demonstrated college readiness on key ACT sections. Of senior students taking the science portion of the ACT, 17.6% were considered ready for college according to state education data. For juniors taking science, that figure was slightly higher at 20%. In reading, seniors showed a readiness rate of 26.5%, while juniors reached 27.1% according to state education reports. Math scores indicated that just under one-fifth—17.5% of seniors and 18.8% of juniors—were deemed college-ready based on official statistics.
NC3C aims to support professional development and networking among local government communicators across North Carolina since its formation in March 2007.



